Loyalty expert Nathalie Moolenschot joins us from Air New Zealand's Airpoints

We're very pleased to have Nathalie Moolenschot join our team from Air New Zealand Airpoints. We've known Nathalie for some time and she claims to have been through a 10 year job interview to join us as our Strategy & Rewards Services Director.

She has a history steeped in the best of New Zealand loyalty programmes. We first met Nathalie in the 1990's at Westpac where she worked on their hotpoints loyalty program (our client for the last 11 years). She moved over to their then new joint venture with the Red Sheds - The Warehouse Financial Services - and drove card acquisition (and we're fortunate to be able to count Warehouse Financial Services as a client since 2009) . She moved to BNZ to work on their loyalty programmes - Fly Buys and GlobalPlus (their partnership with Air New Zealand Airpoints). Finally she joined Air New Zealand where she launched the Fly Buys and Air New Zealand Airpoints partnership ( a world first).

Nathalie says “I’m excited to be working at the forefront of loyalty. With the continuous pressure on companies to achieve results, my role will be to make sure that we continue to help our existing and prospective clients develop effective and dynamic loyalty propositions to exceed those targets. I will also keep challenging the traditional loyalty program concepts with innovative solutions regardless of industry. This focus will also benefit our suppliers as we develop partnership models moving forward”.

She'll also be sharing here thoughts here on our blog.